Wednesday, August 26, 2020

Cerca and Other Related Spanish Words Indicating Closeness

Cerca and Other Related Spanish Words Indicating Closeness The words and expression cerca, cercano and cerca de are regularly utilized in Spanish to demonstrate vicinity or closeness in area, time, number or degree. Most regular is cerca de, which is utilized as a relational word. Basic interpretations incorporate by, close, about and near: Cerca de 12 millones de personas sern vacunadas contra la fiebre amarilla. Around 12 million individuals will be immunized against yellow fever. Feed muchos hoteles cerca de Disney World. There are numerous lodgings by Disney World. Quiero estar cerca de ti siempre. I need to consistently be near you. Los activistas dicen que Cataluã ±a est cerca de la aboliciã ³n de la tauromaquia. The activists state Catalonia is near stopping bullfighting. Despliega Colombia 22 batallones cerca del lã ­mite con Venezuela. Colombia is sending 22 forces close to the fringe with Venezuela. Feed una buena probabilidad de que veamos una estabilizaciã ³n de los precios cerca de febrero o marzo, dijo el presidente. Theres a decent possibility well observe an adjustment of costs around February or March, the president said. Cerca without anyone else works as a modifier: El blade del mundo est cerca. The apocalypse is close. Roughage cuatro tranvã ­as que pasan cerca. There are four trolleys that pass close by. Tan cerca y a la misma vez tan lejos. So close, but so distant. El asteroide pasar tan cerca que podremos verlo. The space rock will pass so close well have the option to see it. El triunfo est cerca. Triumph is close. The descriptive word structure is cercano: Tenemos una casa cercana al aeropuerto. We have a house close to the air terminal. Descubre tus cinco amigos ms cercanos en Facebook. Locate your five dearest companions on Facebook. El futuro (aã ºn no cercano) est en la computaciã ³n sub-atomic. The future (however not the not so distant future) is in atomic figuring. A couple of related words have different implications: The action word cercar commonly intends to encompass or to encase: Los estudiantes cercaron las oficinas. The understudies encompassed the offices.The thing la cerca normally alludes to a fence or divider. El concepto de la cerca electrificada fue descrita por primera vez por Mark Twain. The idea of an electrified barrier was depicted just because by Mark Twain.The state acerca de as a rule implies about in the feeling of concerning: Hablaban acerca de nosotros. They were discussing us.

Saturday, August 22, 2020

The Great Depression Essay Example for Free

The Great Depression Essay In a Bull Market, the financial exchange encounters a general ascent in costs and stock exchanging volume for shares over some undefined time frame. While in a Bear Market, the Stock market encounters a general decrease in costs of stock. Not all stocks experience a decrease in esteem, however most do. 2) Stock Market Crash-(1929) Plunge in securities exchange costs that denoted the start of the Great Depression. 3) New Deal-the noteworthy period (1933-1940) in the U. S. during which President Franklin Roosevelts monetary strategies were actualized. Three parts of the New Deal. The principal R was the push to help the 33% of the populace that was hardest hit by the downturn, ; included standardized savings and joblessness protection. The subsequent R was the exertion in various projects to reestablish the economy to typical wellbeing, accomplished by 1937. At long last, the third R let government intercession balance out the economy by adjusting the interests of ranchers, business and work. There was no significant enemy of trust program. 4) 100 Days-FDR started sending bill after bill to Congress. Between March 9 and June 16, 1933 which came to be known as the HUNDRED DAYS. Congress passed 15 significant acts to meet the financial emergency establishing a tone for new enactment that has never been risen to. Later got known as first New Deal. 5) Bank Holiday-shutting of banks for four days during the Great Depression, March 6-10. Roosevelt pronounced this occasion to introduction opening banks on a sounder premise. 6) Dust Bowl-Late in 1933 a delayed dry spell struck the conditions of the trans-Mississippi Great Plains. The subsequent residue storms were brought about by dry spell, wind, and dry-cultivating procedures and automation. Countless displaced people fled their demolished sections of land. ) Brain Trust-Group of master approach consultants who worked with FDR during the 1930s to end the incredible sadness. 8) Social Security-ensured retirement installments for selected laborers starting at age 65; set up government state arrangement of joblessness protection and care for subordinate moms and youngsters, the incapacitated, and general wellbeing 9) Court Packing-Roosevelts proposition in 1937 to change the Supreme Court by delegating an extra equity for each equity over age 70; after the Courts activities in striking down major New Deal laws, FDR came to accept that a few judges were distant from the countries needs. Congress trusted Roosevelts proposition imperiled the Courts autonomy and said no. 10) NRA/â€Å"Blue Eagle†-The National Recovery Administration was intended to help industry, work, and the jobless. Work, under the NRA, was allowed extra advantages. Laborers were ensured the option to arrange and deal all things considered through delegates based on their very own preference. A blue bird was depicted as the image of the NRA. 11) SEC-In 1934, Congress found a way to ensure people in general against extortion, trickiness, and inside controls. It approved the Securities and Exchange Commission, which was structured as a guard dog authoritative office. 12) WPA-New Deal program that gave help to the jobless in fields, for example, theater, writing, amusement, and workmanship. One of the biggest letters in order offices. 13) Herbert Hoover-President of the United States from 1929 to 1933. Republican up-and-comer who accepted the administration in March 1929 promising the American individuals thriving and endeavored to initially manage the Depression by attempting to reestablish open confidence in the network. 4) Franklin Roosevelt-He was president from 1933-1945 and was chosen multiple times, he drove the countrys recuperation from the Depression and to triumph in World War II. He kicked the bucket in office, be that as it may, only weeks before Germanys give up. He is commonly viewed as the best president since Abraham Lincoln. 15) Eleanor Roosevelt-FDRs Wife and New Deal supporter. She was an incredible supporter of social equality and contradicted the Jim Crow laws. She additionally worked for conception prevention and better conditions for working ladies. 16) Huey Long-Senator of Louisiana, who was said to have more metal than an administration donkey. He utilized his copious riffraff animating gifts to advertise his â€Å"Share Our Wealth† program, which vowed to make â€Å"Every Man a King. Each family was to get $5000, as far as anyone knows to the detriment of the prosperous. Dread of Long’s turning into a fundamentalist despot finished when he was shot by a professional killer in the Louisiana state legislative hall in 1935. 17) Isolationism-Abstention from partnerships and other universal political and financial relations. American international strategy. It’s what America endeavors to do so as to keep out of European issues and wars. 8) Appeasement-Policy sought after by the Western majority rules systems towards Nazi Germany, consenting to concessions in which Hitlers requests to attach the German-occupied Sudetenland of Czechoslovakia were submitted to in order to achieve harmony presently; in spite of the fact that Hitler guaranteed the Sudetenland would be his last regional case, he broke this promi se just a couple of months after the fact. 19) Fascism versus Socialism Fascism is a political framework headed by a tyrant that calls for outrageous patriotism and prejudice and no resistance of restriction. Socialism is a political framework portrayed by a halfway arranged economy with all monetary and political force resting in the hands of the focal government. 20) Blitzkrieg-Tactics utilized by Germany in attack of Poland in 1939. Additionally called lightning war. Included an unexpected assault, and afterward overpowering with power! 21) Pearl Harbor-was the site of an unforeseen assault on an American maritime armada by Japanese aircraft on December 7, 1941. The United States endured 3,000 setbacks and the loss of a few maritime and airplanes. Also, Congress announced war on Japan the next day, and Italy and France before long. 2) Midway-(fight) It was a U. S. maritime triumph over the Japanese armada in June 1942, in which the Japanese lost four of their best plane carrying warships. It denoted a defining moment in World War II. 23) D-Day-June 6, 1944 Led by Eisenhower, over a million soldiers (the biggest intrusion power ever) raged the sea shores at Normandy and started the proc edure of re-taking France. It was the defining moment of World War II. 24) Japanese Internment- Brought out through Executive Order 9066, which removed numerous Japanese families from their homes and into internment camp. Persuaded (to some degree) by bigotry and dread of spies. 5) Hiroshima/Nagasaki-The first dropped on August 6, 1945 and the second dropped on August 9, 1945. These two occasions are the main dynamic arrangements of atomic weapons in war to date. For a half year, the United States had utilized extreme key fire-shelling of 67 Japanese urban areas. US educated for give up of Japan in the Potsdam Declaration on July 26, 1945. The Japanese government overlooked this final proposal. By official request of President Harry S. Truman, the U. S. dropped the atomic weapon Little Boy on the city of Hiroshima on Monday, August 6, 1945, trailed by the explosion of Fat Man over Nagasaki on August 9. 6) Occupation of Japan-Occupied by American armed force under MacArthur, he did his program for the democratization of japan with dazzling achievement. Top Japanese war hoodlums were attempted in Tokyo. The Japanese coordinated to surprising degree when they saw that great conduct and the appropriation of majority rule government would speed the finish of the occupation. a MacArthur-directed constitution repudiated militarism and presented western-style law based government making ready for an extraordinary financial recuperation that inside a couple of decades made japan one of universes mightiest mechanical forces. Control of Germany-Four zones France in the southwest, Russia in the east, us in the south, and UK in the upper east. Similarly, berlin was part into east and west. This kept up that Germany would be nonaggressive while remaking and under unified and Russian control. 28) Douglas MacArthur-(1880-1964), U. S. general. Administrator of U. S. (later Allied) powers in the southwestern Pacific during World War II, he acknowledged Japans give up in 1945 and managed the resulting Allied occupation. He was responsible for UN powers in Korea 1950-51, preceding being compelled to give up order by President Truman. 29) Dwight D. Eisenhower-Supreme Commander of the US Forces in Europe during World War II; became president and during his two terms managed the monetarily prosperous 1950s. He was adulated for his poise and goodness, however scrutinized for not being increasingly self-assured on social equality 30) Admiral Yamamoto-Japanese chief naval officer who arranged Pearl Harbor Attack. Japan subtly rolled in from the North.

Tuesday, August 18, 2020

QA with SIPA Fellow and author Hollie Russon Gilman COLUMBIA UNIVERSITY - SIPA Admissions Blog

QA with SIPA Fellow and author Hollie Russon Gilman COLUMBIA UNIVERSITY - SIPA Admissions Blog Hollie Russon Gilman, a postdoctoral scholar and fellow in technology and public policy at SIPA, is an expert in technology, civic engagement, and governance. Gilman recently published the book  Democracy Reinvented: Participatory Budgeting and Civic Innovation in America  as part of a series from the Harvard Kennedy School’s Ash Center entitled Innovative Governance in the 21st  Century.  She is currently co-teaching (with Ari Wallach) the SIPA course Technology and the Future of Governance and Public Policy, which expands upon some of the themes in her book. Of all the civic tech innovations that you mention in your book, why did you choose to focus on participatory budgeting? I focus on participatory budgeting because its an example of one of the most evolved democratic innovations occurring to engage citizens in decisionmaking. It started in Brazilâ€"in Porto Alegre in 1989â€"and its been implemented in over 2,500 localities, coming to the United States with $1 million dollars in one Chicago ward. Now upwards of $50 million dollars are decided by this process in the country. It’s a process to engage everyday people to identify budget needs in their area and work with government officials to draft viable budget proposals for the community to vote upon. The government, in turn, implements the projects decided by people every step of the way. Participatory budgeting is a useful lens for understanding innovation because it is a successful example of creating an infrastructure for civic engagement. In the book, you discuss a tension between the perceived inefficiency of governance processes like participatory budgeting with the streamlining of service delivery promised by leveraging new technology. How should policymakers reconcile this tension? At times we over-value things like ease and efficiency in public policy and undervalue the import of effectiveness. Making governance decisions is not like withdrawing cash from an ATM machine. You want your ATM machine to be there, you want it to be quick, and to be efficient, but there are other norms that are important when you think about democratic governance. For example: legitimacy, transparency, trust, and civic engagement can sometimes be at odds with an entirely mechanized or purely efficient processes. We need to take seriously what it means to do democratic innovation and civic participation effectively, and how digital tools can serve as amplifiers, and not the other way around. Do you see this as a return to a certain ideal of small government? In the book, you mention Robert Dahl’s conception of democracy as a polis. Absolutely. In the ideal of the Athenian city-state, it was a very small area. People knew one another. They could talk to each other. Perhaps, somewhat counterintuitively, technology holds the potential to enable re-engagement on a more local level. We’re seeing these trendsâ€"people at the same time being more networked and also being hyperlocal, and investing in their communities, returning to their communities, and wanting to be part of them. Thus, there are questions about how technology could potentially amplify these engagements. think it can, but I think it takes intentionality. Is there a way to objectively prove your thesis, that democratic engagement improves the governance process? We definitely need more data. We need further research on these kinds of innovations, and their effectiveness. At the same time, we have to be careful about how we determine metrics. What are we measuring? Is it the number of people participating? Who is participating? Is it just the usual suspects? Diversity can also mean a lot of different things. It can mean your civic background. Are you someone whos participated before? Are you an English speaker? There is also a certain variable thats very important, which is hard to measure. And thats, do you feel efficacious? Do I, as an individual citizen, living in a polity, feel I am a part of my government? Its very hard to quantify that. Several democratic governments are facing a crisis of trust in governance institutions. People dont think their institutions are working for them. Theyre very disillusioned on the national scale. Given this democratic deficit, we need further democratic experimentation. Studying democratic innovation is not necessarily about proving people right or wrong. Rather, it’s about studying emergent phenomena, whichâ€"even if they are not perfectâ€"can generate momentum to deepen democratic engagement. When you talk to the individuals who participate, they often talk about what a transformative process it is.  Even if they were frustrated or processes were more costly than expected, they were happy to be a part of the processâ€"and that within itself is transformative. Sometimes we are scared to open processes up to everyday people because theyre too messy or theyre too complicated. People can understand complex issues if you just take the time to explain them; but were so worried about criticism. Government is risk averse. Electoral systems make people risk averse, for due reason, but we need to be able to experiment and take some risks. So thats why manyâ€"but not allâ€"of the book’s innovations are on the local level, where people can have a little more room for experimentation. Civic tech is more than just adopting new tools; its about a shift in mindset, right? Yes. It’s about pushing the envelope of how we typically do things.   This includes greater experimentation, taking risks, and learning from “failure,” which can be difficult in legacy institutions. There are other reasons why its difficult too; if you have public funds, you want to be cautious with how you use those dollars. In the book I discuss opportunities for multi-sector actors to catalyze innovations.  For example, there are opportunities where civil society, industry, philanthropy, or other kinds of resources, like university resourcesâ€"such as smart SIPA studentsâ€"could buttress taxpayer dollars. Could you address SIPA’s Tech and Policy initiative? Why is it important for policy students to learn about technology? Tech Policy at SIPA is an exciting new initiative, which includes the Deans Challenge grant in addition to new courses, convenings, and research. It’s examining several verticals of how technology can impact public policy. I think for tomorrows leaders across sectors, who want to effect change and solve important social problems, technology will be an increasingly important part of the equation. Leaders who can understand people, politics, and institutions, in addition to technology, will be very well equipped to catalyze change. â€" interview by Lindsay Fuller MPA ’16

Sunday, May 24, 2020

Character Analysis Of Susan Glaspell s Trifles

Thesis and Outline Paper And Analytical Paper Darlene Shields Professor: Amber Forcey Engl 202 May 10, 2016 Thesis and Outline Paper 2 In both A Rose for Emily written by William Faulkner and Trifles written by Susan Glaspell loneliness, poverty and isolation consume the lives of the characters. Susan Glaspell’s play â€Å"Trifles† written in 1916. In this play the author’s talks of her preoccupation with culture- bound notions of gender and sex roles. Glaspell says women are considered trifles which mean they are not important to society which is carried out by men (Baym, p. 742). In Trifles written by Susan Glaspell the time is in the early 20th century. When Glaspell wrote â€Å"Trifles† in 1916 the male society denied women the right to vote and limited their opportunities in Glaspell’s play she presented one radical woman rebel who goes to the extreme to free herself from male dominance (Baym, p742). Mrs. Wright is accused of killing her husband in â€Å"Trifle† and Emily in A Rose for Emily she kills her boyfriend. â€Å"A Rose for Emily â€Å"written by William F aulkner during the time before the Civil War which focuses on periods from 1894 to 1935 (Baym, p, 994). â€Å"A Rose for Emily† is Faulkner’s best story and also one of the best written by any modern American writer. Faulkner uses â€Å"A Rose for Emily† to comment on how the South refused to accept the historical and social change. â€Å"Trifles and A Rose for Emily† have female characters who commit murder out of fear,Show MoreRelatedLiterary Analysis of Susan Glaspells Trifles1788 Words   |  7 PagesAn Analysis of Natures in Susan Glaspells Trifles A trifle is something that has little value or importance, and there are many seeming trifles in Susan Glaspells one-act play Trifles. The irony is that these trifles carry more weight and significance than first seems to be the case. Just as Glaspells play ultimately reveals a sympathetic nature in Mrs. Peters and Mrs. Hale, the evidence that the men investigators fail to observe, because they are blind to the things that have importanceRead MoreSusan Glaspell s Trifles 1732 Words   |  7 PagesSusan Glaspell (1876-1948) was an American-born Pulitzer Prize winning writer of both plays and fiction. Glaspell came from humble beginnings and went on to study at Drake University and the University of Chicago. Much of Glaspell s work dealt with the relationships between men and women and the negative effects they have on women. In Glaspell s play Trifles, it is revealed that the operations of patriarchy are just an illusion that men have created to make themselves feel superior to w omenRead MoreWoman Have Historically Been Trapped In The Domestic Sphere1837 Words   |  8 Pagesfollow the demands of their husbands. While feminism began to spread rapidly in the late 1800’s and early 1900’s, women still didn’t have right to vote or serve on a jury. As a result, many writers, especially woman, began to produce many pieces of literature that commented on the unfair treatment of woman. One of the highest praised feminist pieces of literature is the one act play, Trifles by Susan Glaspell written in 1916. Based loosely on a murder trial she covered in 1901, she explores the lifeRead MoreSusan Glaspell s Trifles : Gender Differences And Stereotyping Explored2016 Words   |  9 PagesSusan Glaspell’s Trifles: Gender Differences and Stereotyping Explored Susan Glaspell’s Trifles is a dramatic play with satirical content that points out gender differences and how stereotyping affects perceptions of duty, justice, and law. Glaspell wrote Trifles in 1916, a time in America where women were consistently expected to be housewives and nothing more. Women’s limitations were clearly a spark of inspiration and reason for Glaspell to write Trifles, criticizing society with feministic intelligenceRead MoreSusan Glaspell s A Jury Of Her Peers1408 Words   |  6 PagesGrowing up in Iowa in the 1800s and 1900s, Susan Glaspell took inspiration for many of her stories from personal experiences. As a former courthouse reporter herself, Glaspell’s short story â€Å"A Jury of Her Peers† is based largely on her involvement with a murder case and a kitchen she recalled investigating. â€Å"A Jury of Her Peers,† a rendition of her early play, Trifles, focuses on the homicide of an abusive husband by his wife. While the men investigating the case overlook the various signs of abuseRead More The Importance of Mrs. Hale and Mrs. Peters in Susan Glaspells Trifles1112 Words   |  5 Pages The patented murder mystery, in all its addictive predictability, presents the audience with numerous cliches: a stormy night, a shadowy figure, a sinister butler, and a mysterious phone call. Susan Glaspells Trifles does not fit this mold. Glaspells mysterious inquiry into the murder of John Wright presents the reader with only one suspect, Mrs. Wright. Even though the court examiner and sheriff cannot find evidence against Mrs. Wright, the reader can plausibly argue the case against the neglectedRead MoreA Doll s House : Henrik Ibsen962 Words   |  4 PagesDrama Analysis A Doll’s House (Henrik Ibsen) And Trifles (Susan Glaspell) In comparing both dramas, the overwhelming aspect of convergence between both is the open discussion of gender identity. Both dramas make similar points about what it means to be a woman. Modern society in both dramas is constructed with men holding power over women. This is seen in Trifles in how men like George Henderson and Mr. Hale are myopic. The premise of the drama is how women worry over trifles, and the dismissiveRead MoreSusan Glaspell s Trifles Essay1460 Words   |  6 PagesAn Analysis of Susan Glaspell Trifles The play, Trifles by Susan Glaspell shows her preoccupation with gender and sex roles as notions of culture. The author is spells out the treatment of women as mere trifles in the society, as less important when compared to men. This calls for the questioning of the role of both men and women in the society with regard to the value and devalue given to perspective and knowledge. The reader should thus realize that women have an important role to play in theRead MoreSusan Glaspell s Trifles 3309 Words   |  14 Pagesit’s all just a different kind of the same thing† (561) is a line spoken in Susan Glaspell’s play, Trifles. Writers look at the world around them and envision the way it should be. They take bits and pieces of their life’s landscape, add a liberal dose of surreal ideology and finally toss in human oppressions. To that end, the writer hopes to create a memorable character that can touch the human soul for eternity. Susan Glaspell, a writer in the early twentieth century, lived during a time when womenRead MoreGender Roles in the Play Trifles Essay3006 Words   |  13 Pagesunderstanding and sense of relief on this suppressing stereotype. Opening up the ideology of gender roles, there are many things that determine how we associate gender and sex with peoples’ identities. The article, â€Å"The Context of Current Content Analysis of Gender Roles: An Introduction to a Special Issue† written by Rudy Rena, Lucy Popova, and Daniel Linz, demonstrates the idea of symbols representing our sex and gender and are explained by bringing up social influences associated with our sexual

Wednesday, May 13, 2020

The Unspoken Captivity Retrospectives On Human Trafficking

The Unspoken Captivity: Retrospectives on Human Trafficking Brandon Howell, Kyounga McElroy, Susan Pawlak, Barbara Gardner Davenport University The Unspoken Captivity: Retrospectives on Human Trafficking Human trafficking is a method of modern day slavery which entails the illegal trade of persons for sexual exploitation or forced labor. Each year thousands of men, women and children are victims of this suppression. Countless countries including the United States are affected by trafficking. Habitually, traffickers tend to prey on a perceived vulnerability, whether it is through a promise of money, employment, or better opportunities not normally afforded to the victim. Ultimately, the victims later find themselves trapped and manipulated and held against his or her will for the price of profit or involuntary servitude. Several organizations and governments across the globe, have implemented approaches to eradicate human trafficking. Unfortunately, the attempts to abolish this crime against human rights seems impossible to stop due to the ever-growing demand. Discovery Human trafficking involves the selling of human beings for a profit through forced labor and the illegal movement of people. From the National Institute of Justice (2012) cited â€Å"The United Nations defines human trafficking as the recruitment, transportation, transfer, harboring, or receipt of persons by improper means (such as force, abduction, fraud, or coercion) for an improper purpose including

Wednesday, May 6, 2020

Beauty May Only Be Skin Deep Free Essays

While many postulate that beauty is not the most important thing in a person’s life, reality sometimes dealt people with a hard blow. New parents are always anxious that their child would look good not only for their sake but mostly for the child’s sake. Society may well deny that beauty is not a hindrance to success and popularity but even as people are growing up, the good-looking girls and boys get more attention and are forgiven their mischiefs with the proper contrite looks on angelic faces. We will write a custom essay sample on Beauty May Only Be Skin Deep or any similar topic only for you Order Now Relatives and friends would always remark on how beautiful a child is. Even if grown ups know that beauty is just skin deep, it is deeply entrenched in society that it becomes automatic and a point of conversation. In the job market, applicants try their best to look good because it could only be their edge against many others. The Economist says in an article that if appearance is not important in a job, why would people take the trouble of dressing up? Particularly in jobs that involve dealing with people, employers would require, without including it in the requirements, that the candidates should be pleasing to the eyes. For instance, a flight attendant need not finish college but she must have perfect skin and teeth. For no apparent reason other than having perfect skin is good to look at, airline companies would prefer a college drop-out with stunning good looks rather than a comparatively more intelligent person whose physical appearance is not as flawless. In interpersonal relationships, people tend to gravitate toward beautiful people because they are generally thought to be more fun to be with. People who possess natural beauty could turn out fun and outgoing if they are not blinded and spoilt by too much adoration in their formative years. Many gorgeous celebrities are often caught behaving disorderly in public because their adoring public make sometimes make them blind to their faults. References Women’s Health/Gynecology. (2008, August 19). America’s Beauty Obsession Poses Serious Consequences for Women and Girls, Report Reveals. Retrieved October 7, 2008, from http://www. medicalnewstoday. com/articles/118588. php The Economist. (2007, December 19). To Those That Have, Shall be Given. Retrieved October 7, 2008, from http://results. myhpf. co. uk/framedresults. asp? Keyword=beauty+and+job+ How to cite Beauty May Only Be Skin Deep, Papers

Tuesday, May 5, 2020

Advertising Roles free essay sample

The main difference between them is hat the in-house agencies have only the sole purpose to work for their own company. Advertising agencies are creating, managing and planning all aspects of their client s advertising. (Duncan, Advertising agency The Advertising Definition for Advertising Agency) The first role we are talking about is the Account Executive (AH). The key role Of an Advertising agency Account Executive is to maintain the good relationship between the client and the agency. He is responsible for the communication between the creative team and the client and is the person who pitches the work to the client.An Account Executive usually handles four client accounts at a time. Account Executives have to have a special set of skills: he has to be well-organized, to have professional appearance; he must handle pressure well and be willing to travel to the client. (Duncan, Advertising Agency Account Executive Career profile) A typical day of an Account Executive starts whit contacting the creative department and checking the status of the client s jobs and if they will be finished in time. We will write a custom essay sample on Advertising Roles or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page He has to contact all his clients at least once a day to check on updates and on upcoming projects.He then has to review and resent concepts and layouts to the client for approval and finally communicate the feedback from the client back to the creative department and discus the next steps in the campaign. A common misconception about Account Executives is that they are part of the creative department however an Account Executive is not creating or designing any material, his role is to manage the clients accounts and being the contact between agency and client. (Duncan, Advertising Agency Account Executive Career Profile) The next role we will talk about is the Creative Director (CD) in an advertising agency.Creative Director is the overseer of the creative team and helps to develop the creative products for the clients. His team usually includes copywriters and designers; he also works with the Account Executives to ensure that creative goals are on track and the client s needs are meet. A Creative Director has to create every aspect of the campaign based on the client ;s marketing plan, he has to create concepts for the client and verify that the deadlines for the clients are met. The glory is assigned to the Creative Director if the campaign is a success but he also has to take the blame if the aiming fails. Duncan, Advertising Agency Creative Director Career profile) The special skills which a Creative director needs include having experience in Photos, Illustrator, Undersign and Flash. He needs to have solid background in copycatting and design and have the ability to lead a team. (Duncan, Advertising Agency Creative Director Career Profile) A typical day of a Creative Director starts with attending strategy meetings for new business then he meets with the creative team and checks the status of current project and assigns new tasks and projects to the team.His task is to lead rainstorm sessions with the creative team to create campaigns based on the clients needs. He creates the advertising proposal for the client ;s and pitches the concepts to them. (Duncan, Advertising Agency Creative Director Career Profile) Creative Directors are confused by many people with Art Director when in fact the Creative Director oversees the entire department which includes Art Directors, designers and copywriters. (Duncan, Advertising Agency Creative Director Career Profile) The third role we will talk about is the Art Director (AD) in an Advertising agency.The role of an Art Director is to rate and designing ads, websites, brochures and outdoor media on behalf of the client fo r the advertising agency. The Art Director is creating and maintaining the visual look for all the accounts he is working on. He has to make sure that his designs are visually engaging and have a clear selling message. Often an advertising agency will group an Art Director with a copywriter to create basic advertising ideas, campaign concepts and websites. After the agency has selected the direction in which the campaign goes, the responsibility to design the finished works is handed to the Art Director.Sharks) An Art Director should be able to manage a project, in multiple media, from concept trough production. He needs the ability to translate the marketing strategy into layouts, logos and packaging and need a strong background in design. As with the advancement of theology Art Directors need to know HTML and PH. (Sharks) The typical day of an Art Director is to design ads, websites and brochures on a computer, to attend brainstorming sessions with the other members of the creative team to create new concepts for business presentations. He usually meets with properties to create new concepts for advertising campaigns. Sharks) The last role in an advertising agency we will look at the Media Director. The Media Director is the overseer of the media department and has the responsibility to manage the need of the clients media buying and planning. He is responsible for placing ads in magazines and newspapers as well as TV and radio. The placement of the advertising is calculated trough research and analytical models to determine the best placement depending on the client s goals and budget. (Duncan, Media Director Career Profile) A Media Director deeds to have the skills to work with a wide range of people including clients and his own staff.He also needs to be able to analyses research data to determine the best placement for the client need and have excellent communication skills; also a professional appearance is strongly needed for the Position of a Media Director. (Duncan, Media Director Career Profile) The typical day of a Media Director includes meeting with the media sales representatives then attending strategy meeting for new business. He is pitching to potential clients and contacts current clients to discuss their rent project. The Media Director contacts the media department to check the status of current client accounts and to plan future media buys.The role of a Media Director is often associated with the one of a Media Planner or Media Buyer but in fact the Media Director is managing the media department and is standing above the Media Buyer and Media Planer. Media Planners and buyers usually handle few accounts where the Media Director is handling all accounts and is responsible for them. (Duncan, Media Director Career Profile) We now have talked about four major roles in an advertising agency however there is no clear rule how the roles and names in an agency are defined, so the agency roles are very volatile and can differ from agency to agency or from country to country.It is only the structure of the agency that defines each role however a clear and standardized typology and role definition should be used so no confusions are created. We see that every role from the Account Executive to the Media Director has a high impact on the final campaign. Where the Account Executive is working on the front side of the agency, the Creative Director and the Art Director are working on the actual campaign and the Media Director is working on the placement of the campaign created by his colleges.